Arsenal Football Club launched their redesigned official club website this morning, and boy is it different.
While the previous design was sleek, the new one is much simpler and more closely resembles a typical football website we’ve grown accustomed to especially with the placement of the left and top navigation bars.
Sometimes less is more. While the previous Arsenal website had the text on a red background, it was often not the easiest site to read. The new one has fixed that by increasing the size of the type and displaying it on a white background. The less is more adage, I believe, will work for Arsenal as it’ll be more likely for Gunners fans to comb their way through the website looking for the information they need.
At first glance, the new website seems more ordinary than the previous version. Perhaps there’s greater features and functionality hiding deeper beneath the homepage?
The new site was designed by Rippleffect.
{ 5 comments… read them below or add one }
dont like it at all,please please arsenal go back to the one you had.
with the white kit and now a white website we are looking more like the spuds!!!
This is a bit better than some of the other sites you’ve highlighted recently. At least I don’t get a headache from looking at the screen for two minutes.
But is a football club such a complicated beast that it need 22 navigation menus (12 at the top, 10 down the side)?
And I do wonder how much cash those adverts bring in – it must be peanuts compared to the expenses of the club (e.g. will the annual income from ALL the advertising on the site pay for 1 week of Emmanual Adabayor?)
Why not ditch it and have a much more streamlined site?
I’m very pleased that they have changed the look of their website. The red background was too hard on the eyes.
Now if they can stop having moving images and things flashing then it will add even more value and class just like he team.
It’s ridiculous that you are not linking to Arsenal website that you are talking about
This is a huge improvement. The last version was terrible as it used to put a terrible strain on my eyes and cause me headaches if I persevered with trying to read it. The dark red background was the problem I think. At least now I won’t have to copy paste articles into notepad to read them!